India has tremendous potential to become the primary source of agricultural products, more specifically food products in the world. It has about 53% of arable land – land available for cultivation of crops as compared to a measly average of about 11% for the rest of the world. It has some feathers in it’s cap as the second highest fruit and vegetable producer in the world, 6th largest producer of fish and such like but still doesn’t make up to the top 10 food exporting countries.If it weren’t for some severe infrastructure and technology issues, there is actually stopping for this gigantic food bowl. With large tracts of arable land, inexpensive labour and high-quality produce tumbling out of the barns, there is a potential so huge that sometimes, the scope and scale is almost unbelievable.
However, if one had to point out at one single single reason as to why the Indian agricultural industry is such a laggard when pitted against the global standards, it could be the pathetic state of the logistics, distribution and and an inefficient supply chain. India faces an acute problem of large amounts of food wasted away due to the lack of a proper cold storage, cold chain and frozen food distribution system. If only this was in place, huge amounts of food could have been processed into some kind of value added foods and sold both locally and abroad.Annually, there is usually a large amount of such agricultural produce that is waste away. If there were cold storage systems, efficient cold chain, logistics and distribution companies, it could have been possible to process these primary products into newer, secondary products and resold to consumers locally and internationally. A strategy needs to be carved out for the growth of this industry and a lot of investment action is yet to see some real action.
Investment in cold storage, cold chain distribution, installation of food processing plants across the country, applied research on harvesting technologies an a rapid development of the food retail industry are all necessary steps that would ensure an organic growth in this sector.
What is Cold Chain?
A cold chain is basically a logistics system, which helps in maintaining and providing a series of facilities for ensuring ideal storage conditions for the persihables from the point of origin to the point of . A well developed and efficiently organized cold chain reduces wastage, spoilage and helps keeps the perishables intact thereby helping to maintain the quality of the harvested food products ultimately making the whole system cost effective to the farmers and that which ensures top-notch quality to the end user.
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To stretch their food dollars, cash-strapped consumers have been reining in their spending and changing the way they shop. Many are trading down—going to restaurants less often for dinner, reconsidering which products really are necessities, and switching to brands and product types with higher perceived value. The good news for the frozen foods industry is that consumers appear to be cutting back on away-from-home meal purchases and buying more convenient frozen items to eat at home or to ‘brown bag” to work for lunch. Even as the nation begins to pull out of recession in late 2009 or early 2010 frozen foods will continue to be buoyed by new convenience- and health-targeted introductions, with forecast to grow 25% between 2008 and 2013 to reach $64.8 billion.
This Packaged Facts report examines the U.S. market for frozen foods and beverages sold to consumers through the entire retail spectrum, focusing primarily on savory meal-type items and meal components. Following a comprehensive “Market Overview” chapter, separate chapters are devoted to the Center Plate, Vegetables/Appetizers/Snacks/Sides, and Breakfast Foods classifications—each of which focuses on high-growth product categories and market trends and opportunities. The report provides extensive retail breakouts, past and future, along with a thorough examination of market drivers, the competitive situation, marketer and brand shares, marketing trends and consumer trends. Special features include extensive data presented in easy-to-read and practical charts, tables and graphs. The report also covers topics including organic and “green” appeals, competition from fresh meal solutions, shifts in the retail landscape and global new product trends.
The report extensively documents ongoing and emerging product trends, using data from Datamonitor’s Product Launch Analytics tracking service to quantify and categorize new product introductions. Via Information Resources, Inc.’s InfoScan Review data for mass-market channels, the report tracks and marketer/brand shares across five categories (Dinners/Entrees, Pizza, Vegetables, Appetizers/Snacks, and Breakfast Foods), while relying on SPINSscan data to document and brand shares through natural supermarkets. Simmons Market Research Bureau, BIGresearch, and Packaged Facts’ own online consumer survey data form the basis of an in-depth examination of consumer trends including attitudes toward frozen foods and related trends such as the economy and healthy eating, as well as product and brand penetration levels and preferences.
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Ice Cream and Frozen Desserts in the U.S.: Markets and Opportunities in Retail and Foodservice
The U.S. market for ice cream and related frozen desserts neared $25 billion in 2009, with growth from previous years slowed somewhat by the recessionary economy. Manufacturers of retail frozen desserts and operators in the frozen dessert foodservice industry (which accounts for better than half of total category ) adjusted their prices in (or held the price line and reduced package sizes) to keep consumers screaming for ice cream instead of about how much it cost. Price controls and price-based promotions are likely to stay in effect as the economy slowly rebounds. So, too are cost-saving trends like the consolidation of companies and brands, as in the case of Hood and Brighams, and industry production and administrative facilities, as practiced most notably by Unilever. ( )
But, as the report on ice cream and other frozen desserts – including ice cream, frozen yogurt, gelato, frozen custard, water ices, non-dairy frozen desserts and frozen novelties – notes, keeping prices down will not be enough to expand . To do that, manufacturers and foodservice operators alike will be looking to build on the trends that have emerged over the past two years, notably a taste for tart frozen yogurt that features good-for-you probiotic bacteria that improve digestion. This report suggests the likelihood of probiotics being added to other frozen desserts and includes coverage of other healthy ingredients that may soon be showing up in value-added health-oriented frozen dessert products such as prebiotics (that make probiotics more efficient), Omega-3, and added calcium. Related to the development of these value-added healthy products is the growth in the number of organic frozen desserts and the development of natural sources to replace artificial flavor and color ingredients. The report also discusses the importance to the industry of creative ingredient suppliers such as Danisco.
Another emerging trend certain to continue will be the introduction of frozen desserts with flavors targeted to the growing Hispanic population. Our report covers the potential for products with flavors that appeal to the Asian American consumers and the likelihood of their crossover to the mainstream flavor map. Also covered is the growing interest in European-style gelato as a lower fat alternative to American ice cream and the potential for regional favorites like Italian ices from the Northeast and frozen custard from the Midwest to gain national prominence.
Ice Cream and Frozen Desserts in the U.S.: Markets and Opportunities in Retail and Foodservice, 6th Edition profiles national and international marketers like Unilever, Nestlé/Dreyers, Baskin-Robbins and Dairy Queen; major regionals like Blue Bell and Turkey Hill; emerging powerhouses like Cold Stone Creamery and NexCen; and players catching fire like Red Mango and Rita’s. Particular attention is given to the growing turf battles as franchisers aim to gobble up as many locations in as many markets across the country as possible, and the possible fallout from over-extension. Although focused on the U.S., the report also scans the global market with special attention to markets like China, Eastern Europe, and the Middle East where economic development has spurred a taste for American ice cream even as global marketers acquire and reinvigorate local favorites.
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Household produce is so expensive for people now that all savings are welcomed.
We are all finding that food prices and groceries are rising in price and many are using grocery coupons to save money on their housekeeping expenses.
It’s very easy to save money by using coupons on your weekly shop and you can get your frozen food coupons by clicking on the link above or below and finding the coupons that suit your needs.
With the credit crunch really upon us everyone is looking for ways to save money and this can be achieved by cutting down on your outgoings.
One of the easiest ways to do this is by using grocery coupons to reduce your final bill at the checkout of your local store.
At the moment unemployment is very high and by using printable coupons you are able to save money every time when you go shopping at your grocery shop.
If you have a computer and internet connection it is very easy to print free grocery coupons directly from your computer.
Frozen food coupons are very popular because forzen food is convenient and easy to store and is high on everyone’s shopping list. They give you a fantastic discount off the in-store price.
To use coupons all you have to do is print them from your computer and take them with you to your grocery store. Hand the coupons over when you pay your bill and the amount will be taken off the total.
What better and simpler way is there to saving money and cutting down on your expenses.